Lead Tracking

The only way to determine the return on your Yellow Pages investment is to track how many calls your ad(s) receive, this is known as lead tracking. O'Halloran has been on the forefront of call tracking analysis utilizing call tracking programs specifically developed for our clients. After capturing the call data, we analyze the results to determine your return on investment, then use these results to make strategic changes to your future Yellow Pages programs.

Contact Us today to discuss how to institute lead tracking in your marketing efforts and finally remove the guess work from your considerable marketing investments.